Hi, and welcome to the blog for EMAC 6315, Video and New Media. For the next three months or so, I'll be posting podcasts, vodcasts, and blog entries for the students in my class and anyone else who stops by. Some of the entires will deal with tools and Web sites that may prove helpful for those interested in creating content for podcasts and blogs. Other entries will lay the groundwork for in-class discussion of some of the issues related to new media, including links to other blogs and podcasts--after all, isn't that part of what this is all about ? I'll also be posting links to my students' video podcast. Each of them will be producing a four-episode series of themed podcasts this semester and blogging about the series. Watch for the links to be posted. The first student podcasts should be available around February 1st.
Course Goals
This course approaches video and new media from three somewhat different perspectives. First, it looks at the creative process involved with producing video, particularly for the “small screen.” Second, it addresses the technology behind distributing video through new media. Finally, it explores the interplay of new media video with both industry and society as a whole.
The Creative Process
We will cover basic video production techniques including shooting, lighting, writing, and editing, with an eye towards producing material for an educational environment. We will also discuss issues related to producing material specifically for new media. As part of this process will look at the following software packages: iMovie and Avid. We will also look at some of the alternative video production techniques including those using Second Life, World of War Craft, and Unreal Tournament.
Technology
The creative process, of course, only gets you so far. You also need to be familiar with how material is distributed. To this end, we will be looking at some of the background technologies, such as codecs, RSS, and XML. We will also look at a variety of distribution models, including user generated content such as YouTube, BlipTV, and Google Video; commercial sit6es, such as NBC.com, Joost, and iTunes.
Society
Finally, we will examine how these technologies are being used and how old media are responding to new media video. Discussion topics will include politics, journalism, public relations, advertising, intellectual property, and content distribution.
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